i realy love the game, i love what you created, you created the best pvp in all mmo's and in general for pvp only games.
You created insane good Raids, many coold doungens (fractals), and wvw is pretty cool game mode for it self
You created a lot of realy good stuff that has no real competition from other games, because your combat system way a head from all other games.
But you always try to bring you mijority of your open world pve story players to those game modes, but they don't want, they want open world pve and storys. The other Game modes are diyng because you do not give them what they actually want, YOU could get so many players from other MMO's if you would give them the same love than open pve'ers get.
Balance pvp, its insane that you have a half person for the complete pvp and wvw balance while he has no access to change skills. YOU WOULD GET SO MANY PLAYERS FROM OTHER GAMES, if you would invest in it, of course these are very small groups, but all players left because they feel not loved by anet, you promised us frequent patches, we got 1 big patch and 2 hotfixes in 6 1/2 months.
alliance for WVW kitten you announced it 2 and a half years ago, wvw needs also love, eso pvp, new world pvp all suck compared to ours but we don't get any attention.
raids, you gave us strike missions to bring open world pve'ers to raids, instead of making new raids and bringing people from other mmo's to this one. this did not populate more players in raids, it just disappointed everyone, open world pve'ers did it 1-2 times and raid player where underwhelmed.
GvG? when do we get the gamenaming mod?
little conclusion, don't try to bring your big community that is left to other game modes, that never worked (legy backpack from pvp??? everyone made it, now one was happy)
just make the stuff that they, pvp is super attraktiv for pvp players in general, but balance is not a big word there. same for every other aspact of the game
try to get players from other mmo's with improving whats there and not forcing players to different game mods that they not even liking