I never really got that part. I know certain villages follow him, and some dont. in the academy many teachers lie about him giving him achievements we actually id ourselves, among other lies.
It's been so long since I've done the episodes of Pof so I might have forgotten, but following an undead king that spreads lies doesn't really sound like a good idea.
also a bit confused about factions, what are exactly the awakened? If I remember corectly it's undead creatures that recovered their independence from him?