Are you planning on giving GW another life complementary to GW2? I mean, some people just quit playing while they finish the living story. That's when they go and play other games. If you encourage players to play original GW (PVP-F2P?) they don't leave the franchise to fill their free time.
I started playing back in 2006 and had a taste of the game in a free PVP weekend. Would you mind doing this again? It would be helpful for point 1.
I truly believe that GW's PVP can be an eSport. You guys hosted an invitational tournament back in 2006 where [EvIL] won.
Why not try to make the game like other MOBAS? Free PVP accounts+ INGAME STORE. The full PVE story would stay be B2P. There's no PVP like GW's had. Why not give it a try?
The game has everything to succeed: "Casual" gamemodes to practice (HA guys will kill me), a competitive gamemode in GVG with a ladder, an spectators mode and other things you can find in eSports like teamplay, objective control, different maps, different buillds and gameplay, team specializations...
BTW I was the one that made this.