dear Anet, consider G Fuel Energy partnership

[Utomneian.9013]

idk if there's an official way to send feedback or suggestions to ArenaNet/NCsoft west, but regardless, i think we should try to get this idea co-signed. i feel as if the weak attempts for End of Dragons to get advertised, if i had to guess, didn't do much selling large cups at Hardee's/Carl's Jr. and paying low tier DJs to, idk, remix some songs?

 

 meanwhile, games like World of Borecraft get celebrity endorsements, League of Legends has Imagine Dragons in their pocket (and granted, this might be just as much a detriment as it is a boon, lol), so i think ArenaNet, within their budget, needs to try harder.

one possible solution, is to team up with G Fuel. now granted, i don't know what the costs are for partnering up with G Fuel for a flavor named after your game, but i would assume that even if there's an initial investment, G Fuel probably shares profits (if anyone has insider knowledge on G Fuel deals, feel free to chime in).

 

 i just want to see GW2 get more active players, it breaks my heart that Runescape 3 has more than GW2. i also, personally, don't think Elder Scrolls Online deserves more active players than GW2 considering all the legacy problems it has and probably will always have because Zenimax's mindset is "don't worry, players will create an addon for it"

 

 anyways, what do you all think? some sort of End of Dragons G Fuel Energy flavor, or nah?

[Inculpatus cedo.9234]

If cups from Carl's Jr. or Hardee's is not worthy advertising, why would G Fuel (had to look it up to find what it is) be?  Not sure an energy drink that's not recommended for 13 year-olds is the best way to go.  🤷‍♂️

[Utomneian.9013]

3 hours ago, Inculpatus cedo.9234 said:

If cups from Carl's Jr. or Hardee's is not worthy advertising, why would G Fuel (had to look it up to find what it is) be?  Not sure an energy drink that's not recommended for 13 year-olds is the best way to go.  🤷‍♂️

 

because for one, this is a near-extinct fast-food franchise chain, i didn't even realize there was any Hardee's until i passed one going to Oconomowoc once.

 

and two, getting a G Fuel deal would pique the interests of those in their newsletter, and even could have the front page for a week or so.

 

the kinds of people who go to G Fuel's website are typically gamers, and gamers are more likely to play games, than some random person who wanted a supersized drink at an obscure fast food joint.

 

Doom Eternal, Sonic the Hedgehog, Elden Ring, and Uncharted all have G Fuel deals, and they don't even need them. getting a G Fuel deal usually means that you reached a new level of prestige, because only the biggest names of streamers and games seem to get a flavor.

[kharmin.7683]

9 minutes ago, Utomneian.9013 said:

 

because for one, this is a near-extinct fast-food franchise chain, i didn't even realize there was any Hardee's until i passed one going to Oconomowoc once.

 

 

Plenty of Hardee's on the East Coast USA.  I see them everywhere.

[Strider Pj.2193]

21 minutes ago, kharmin.7683 said:

Plenty of Hardee's on the East Coast USA.  I see them everywhere.

Can confirm.  Lots of them and new ones popping up.

 

And some of Carl’s Jr. commercials were….  Epic lol.

[Utomneian.9013]

3 minutes ago, Strider Pj.2193 said:

Can confirm.  Lots of them and new ones popping up.

 

And some of Carl’s Jr. commercials were….  Epic lol.

i guess it begs the question, how much is an incidental cup at a second-rate burger joint  with only 1,750 locations, compare to how many eyes follow G Fuel releases?

even Taco Bell has like 5,700+ locations, why couldn't they have done something with them?

[Strider Pj.2193]

Just now, Utomneian.9013 said:

i guess it begs the question, how much is an incidental cup at a second-rate burger joint  with only 1,750 locations, compare to how many eyes follow G Fuel releases?

even Taco Bell has like 5,700+ locations, why couldn't they have done something with them?

Look.  I am not going to argue the marketing scheme of a billion dollar company.  Period.  
 

I simply confirmed that they aren’t dead nor dying from my perspective.  End of point.

 

@Inculpatus cedo.9234 point that the product you mentioned is not recommended for people under 18 is a tough one to argue as this game is labeled 13 and up.  
 

[kharmin.7683]

10 minutes ago, Utomneian.9013 said:

i guess it begs the question, how much is an incidental cup at a second-rate burger joint  with only 1,750 locations, compare to how many eyes follow G Fuel releases?

even Taco Bell has like 5,700+ locations, why couldn't they have done something with them?

Hardee's is hardly second rate around here. 

I've never heard of G Fuel.

I don't think that your marketing data is reflective of reality, at least not where I live.

Maybe they did approach Taco Bell and maybe Taco Bell wanted a bigger cut?

At any rate, this discussion is a non-starter.

[Utomneian.9013]

1 minute ago, kharmin.7683 said:

Hardee's is hardly second rate around here. 

I've never heard of G Fuel.

I don't think that your marketing data is reflective of reality, at least not where I live.

Maybe they did approach Taco Bell and maybe Taco Bell wanted a bigger cut?

At any rate, this discussion is a non-starter.

yeah, maybe you live in North Coralina where most Hardee's/Carl's Jr are, for all i know. in anecdotes, i have personally seen two Hardee's in my entire life living between 3 entire countys, one of which closed. the reality is, there are 1,754 locations as of March 1 2022.

 i know that Twitter doesn't necessarily count as "data" per say, but G Fuel has 1.6M followers, where Hardee's and Carl's Jr combined is 10 times less than that.

 they have several flavors under the banners of FaZe (again not sure if good or bad thing), Pewdiepie (also not sure if good or bad thing), and Ninja, to only name a few.

 if you think partnering with G Fuel is not a good idea, then let's see you come up with a better idea, that is also within ArenaNet's budget.

[Inculpatus cedo.9234]

Lots of Carl's Jr.'s where I live; 3 within a few blocks.  They are also in South America, Asia, Oceania, Europe and Africa.  There are 2812 Carl's Jr/Hardee's locations total.  Not bad exposure for all the people that visits those each day.

Regardless, I'm not sure the product is something this game should promote. Still, best of luck with your suggestion. 

[Inculpatus cedo.9234]

6 minutes ago, Utomneian.9013 said:

yeah, maybe you live in North Coralina where most Hardee's/Carl's Jr are, for all i know. in anecdotes, i have personally seen two Hardee's in my entire life living between 3 entire countys, one of which closed. the reality is, there are 1,754 locations as of March 1 2022.

 i know that Twitter doesn't necessarily count as "data" per say, but G Fuel has 1.6M followers, where Hardee's and Carl's Jr combined is 10 times less than that.

 they have several flavors under the banners of FaZe (again not sure if good or bad thing), Pewdiepie (also not sure if good or bad thing), and Ninja, to only name a few.

 if you think partnering with G Fuel is not a good idea, then let's see you come up with a better idea, that is also within ArenaNet's budget.

I'm not sure any of us know what ArenaNet's marketing budget is.  But, advertising through a well-known fast food chain seems like a good idea.

[Utomneian.9013]

5 minutes ago, Inculpatus cedo.9234 said:

Lots of Carl's Jr.'s where I live; 3 within a few blocks.  They are also in South America, Asia, Oceania, Europe and Africa.  There are 2812 Carl's Jr/Hardee's locations total.  Not bad exposure for all the people that visits those each day.

Regardless, I'm not sure the product is something this game should promote. Still, best of luck with your suggestion. 

are you concerned that G Fuel brings with it toxic gamers or something? i can sympathize, especially knowing their association with LEET gamerz like FaZe clan.

there's twice as many Taco Bells in America alone than there's Carl's Jr. in the world, that just seems like a drop in the bucket compared to the massive ad campaigns World of bdjfheuhjfjhcraft has put out over the years, and they're still somehow above GW2 despite all the disappointment in their latest releases.

i can't hold my breath that GW2 will (rightfully) out compete WoW or FF14, but at least RS3, it makes me wanna cry knowing more people would rather play RS3 than GW2, no one would willingly, i would hope? :'(

[Inculpatus cedo.9234]

When ArenaNet gets the budget that Blizzard has, then maybe we will see cups in Taco Bell.  🤷‍♂️

[Danikat.8537]

I can't comment on any of the companies mentioned since I'm not American and have never heard of any of them. But I suspect the point of advertising via branded cups at a fast food place is to get the attention of people who are not already aware of GW2.

In my experience it's very rare to find people who play any MMO who haven't at least heard of GW2. They may not play it or have any interest in playing it but they know it exists so marketing it's existence to them is redundant and therefore a waste of money. But GW2 is and always has been at the 'casual' end of MMOs and designed to appeal to people who for one reason or another don't play any other MMOs or think it's not for them, so advertising to people who don't go out of their way to follow online gaming news (especially via what I'd consider fairly obscure sources like an energy drink's newsletter) is more likely to get attention from people who might like GW2 but don't yet know about it.

No they're not likely to buy the game just because the name and some pictures are on a cup, but I've been told by marketing experts that building familiarity with a brand is one of the most important things you can do. Apparently it takes an average of 3 unique 'encounters' with a brand before someone will engage with it and those can be anything - an advert, seeing the name somewhere or word of mouth, so seeing the GW2 advertising on a cup may be the first or even the last step in getting them to find out what this game is and potentially realising it's one they want to play, even (especially) if they wouldn't normally bother with an MMO.

Having said all that I've also seen lots of posts recently about Anet partnering with various PC hardware companies, which will get the attention of gamers specifically and at least to me seems more credible than a themed energy drink.

Edited March 11, 2022 by Danikat.8537

[Utomneian.9013]

2 minutes ago, Danikat.8537 said:

I can't comment on any of the companies mentioned since I'm not American and have never heard of any of them. But I suspect the point of advertising via branded cups at a fast food place is to get the attention of people who are not already aware of GW2.

In my experience it's very rare to find people who play any MMO who haven't at least heard of GW2. They may not play it or have any interest in playing it but they know it exists so marketing it's existence to them is redundant and therefore a waste of money. But GW2 is and always has been at the 'casual' end of MMOs and designed to appeal to people who for one reason or another don't play any other MMOs or think it's not for them, so advertising to people who don't go out of their way to follow online gaming news (especially via what I'd consider fairly obscure sources like an energy drink's newsletter) is more likely to get attention from people who might like GW2 but don't yet know about it.

No they're not likely to buy the game just because the name and some pictures are on a cup, but I've been told by marketing experts that building familiarity with a brand is one of the most important things you can do. Apparently it takes an average of 3 unique 'encounters' with a brand before someone will engage with it and those can be anything - an advert, seeing the name somewhere or word of mouth, so seeing the GW2 advertising on a cup may be the first or even the last step in getting them to find out what this game is and potentially realising it's one they want to play, even (especially) if they wouldn't normally bother with an MMO.

 

i guess i'm just underwhelmed by their choice of chain, i wish they had gotten something with a bigger name. one person telling me how many Hardee's by their house, it doesn't matter if there's only 2,600 world wide.

 there's like 5 Culver's all within an hour to me where i live, but only 144 locations total, it doesn't matter if it seems there's many locations to one person.

 i'm not sure, but i think your point about brand recognition goes to favor my idea of getting a G Fuel flavor based on the game, because once you put yourself on the map of G Fuel, then you more or less are always going to be there unless it sells poorly or they don't make more after id sells out, idk exactly how they decide.

 so far the only lukewarm valid reason i've seen so far is that a connection with G Fuel is a possibly invitation to gamer toxicity (i mean they are more cheesy than anything, but being associated with FaZe and PewDiePie probably is not great to be a degree off of association to ArenaNet).

[Omega.6801]

No.

[Utomneian.9013]

1 minute ago, lokh.2695 said:

No.

seeing your forum sig, i'm not surprised by your answer.

[Omega.6801]

Just now, Utomneian.9013 said:

seeing your forum sig, i'm not surprised by your answer.

Not here to suprise you.

[Utomneian.9013]

1 minute ago, lokh.2695 said:

Not here to suprise you.

can you at least offer me criticism or concerns?

[Omega.6801]

12 minutes ago, Utomneian.9013 said:

can you at least offer me criticism or concerns?

Before I get to criticism and concerns, let's hear a word from my sponsor:

Spoiler

G-Fuel is an immersive online experience with everything you'd expect from a brand new RPG title. It's got an amazing storyline, awesome 3D graphics, giant boss fights, PVP battles, and hundreds of never before seen champions to collect and customize. I never expected to get this level of performance out of a mobile drink. Look how crazy the level of detail is on these champions! G-Fuel is getting big real fast, so you should definitely get in early. Starting now will give you a huge head start. There's also an upcoming Special Launch Tournament with crazy prizes! And not to mention, this game is absolutely free! So go ahead and check out the video description to find out more about G-Fuel. There, you will find a link to the store page and a special code to unlock all sorts of goodies. Using the special code, you can get 50,000 GBro-Points immediately, and a FREE Epic Level Champion as part of the new players program, courtesy of course of the G-Fuel devs.

Advertisement for GW2 has always been a rough one. I don't know why, but ANet always kinda falls short in this regard. EoD advertisement was actually the best we've seen so far and it's still not on par with other companies. You get that point.

G-Fuel, much like NordVPN or Raid:Shadow Legends, is just one of these firms, that are so aggressive with their makreting that I see them everywhere and their marketing itself has become a meme. So I don't see it as a good sign, when things I like cooperate with these companies, one exeption being IH, because he's funny and aware of the shillnes.

In your OP you make it sound like G-Fuel will do something for GW2 revenue, when in fact, I kinda think it would be the other way around, i.e. G-Fuel making money of GW2 while not at least caring one inch about the game. G-Fuel and the likes go for quantity not quality. They don't care who advertises their name as long as you get the message out there. It's just not a trustworthy company, maybe as a consumer, but not as an advertiser.

Also, since you are so very specific with this """request""", are you getting paid to shill this goo on MMO forums? If so I hope you get paid well because this is a very inefficient use of resources.

Edited March 11, 2022 by lokh.2695

[Utomneian.9013]

2 minutes ago, lokh.2695 said:

Before I get to criticism and concerns, let's hear a word from my sponsor:

  Hide contents

G-Fuel is an immersive online experience with everything you'd expect from a brand new RPG title. It's got an amazing storyline, awesome 3D graphics, giant boss fights, PVP battles, and hundreds of never before seen champions to collect and customize. I never expected to get this level of performance out of a mobile drink. Look how crazy the level of detail is on these champions! G-Fuel is getting big real fast, so you should definitely get in early. Starting now will give you a huge head start. There's also an upcoming Special Launch Tournament with crazy prizes! And not to mention, this game is absolutely free! So go ahead and check out the video description to find out more about G-Fuel. There, you will find a link to the store page and a special code to unlock all sorts of goodies. Using the special code, you can get 50,000 GBro-Points immediately, and a FREE Epic Level Champion as part of the new players program, courtesy of course of the G-Fuel devs.

Advertisement for GW2 has always been a rough on. I don't know why, but ANet always kinda falls short in this regard. EoD advertisement was actually the best we've seen so far and it's still not on par with other companies. You get that point.

G-Fuel, much like NordVPN or Raid:Shadow Legends, is just one of these firms, that are so aggressive with their makreting that I see them everywhere and their marketing itself has become a meme. So I don't see it as a good sign, when things I like cooperate with these companies, one exeption being IH, because he's funny and aware of the shillnes.

In you OP you make it sound like G-Fuel will do something for GW2 revenue, when in fact, I kinda think it would be the other way around, i.e. G-Fuel making money of GW2 while not at least caring one inch about the game. G-Fuel and the likes go for quantity not quality. They don't caqre who advertises their name as long as you get the message out there. OIt's just not a trustworthy company, maybe as a consumer, but not as an advertiser.

Also, since you are so very specific with this """request""", are you getting paid to shill this goo on MMO forums? If so I hope you get paid well because this is a very inefficient use of resources.

 

hmm, no, i just waste half my money on GW2 mount skins, and what money i have left i waste on G Fuel tubs, lol... like, i didn't even know Uncharted had a movie, or that Elden Ring was a game, until i saw it in my G Fuel newsletter. i just was guessing that maybe this could have been a benefit to GW2.

 i had considered that it was possible i was over-estimating how much exposure G Fuel could achieve for GW2, since it is possible just as i go out of my way to avoid FaZe clan, yet they still have like 4 or 5 flavors, then maybe seeing a GW2 flavor won't actually bring that much more interest to the game.

 anyways, thanks for weighing in, it definitely deflates my sails on this idea, and is probably why this hasn't been something Anet explored by now.

[Omega.6801]

3 minutes ago, Utomneian.9013 said:

 

hmm, no, i just waste half my money on GW2 mount skins, and what money i have left i waste on G Fuel tubs, lol... like, i didn't even know Uncharted had a movie, or that Elden Ring was a game, until i saw it in my G Fuel newsletter. i just was guessing that maybe this could have been a benefit to GW2.

 i had considered that it was possible i was over-estimating how much exposure G Fuel could achieve for GW2, since it is possible just as i go out of my way to avoid FaZe clan, yet they still have like 4 or 5 flavors, then maybe seeing a GW2 flavor won't actually bring that much more interest to the game.

 anyways, thanks for weighing in, it definitely deflates my sails on this idea, and is probably why this hasn't been something Anet explored by now.

yw, glad I could help.

[JustTrogdor.7892]

I think Anet should run some kind of promotion with Sears or perhaps Radio Shack.  If they want to stick with the food thing maybe another promotion with Quiznos.  😀

Edited March 11, 2022 by JustTrogdor.7892

[DeanBB.4268]

1 hour ago, JustTrogdor.7892 said:

I think Anet should run some kind of promotion with Sears or perhaps Radio Shack.  If they want to stick with the food thing maybe another promotion with Quiznos.  😀

I think their K-Mart advertising partnership still serves them well, so why change?

[Farohna.6247]

I had to look up G Fuel...never have seen it.  Carl's Jr. commercials seem regular though.